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EXCLUSIVE: Xbox CEO Asha Sharma speaks at internal town hall on the future - Windows Central

Publisher description: In a recent town hall with Microsoft gaming staffers, Xbox CEO Asha Sharma described how Xbox was in "free fall" declines before this year's big restructure.

NewsAPI | Oct 6, 2026 | Jez Corden

Automated excerpt

Xbox CEO Asha Sharma started at Microsoft's gaming division this Spring. She reiterated that the previous Xbox Game Pass strategy sent Xbox into "freefall" declines on the balance sheet, likely referring to the damage at both ends to Call of Duty and Xbox Game Pass. UPDATE: To clarify, when speaking about growth here, I'm told Asha Sharma was using a chart referring specifically to first party growth, i. e. games that Xbox owns and publishes. She also said Xbox doesn't have "the right" to grow beyond console if it can't serve their "most valuable players the right way.

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