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The Case For Exclusivity When Gears Of War: E-Day Cost Over $500 Million To Make - Kotaku

Publisher description: Xbox's big 2026 console exclusive was a money pit

NewsAPI | Oct 22, 2026 | Ethan Gach

Automated excerpt

Gears of War: E-Day is a terrific game and it has the highest Metacritic score of any entry in the franchise since the original Xbox 360 trilogy. E-Day seems poised to be a catastrophic miss for Xbox Game Studios in that regard, and an indictment of an Xbox business and game development strategy for an entire console generation. That’s one argument for turning a $500 million game that will seemingly never make its money back into an Xbox Series X/S console exclusive.

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