Tech article
ESA flags retro console maker Anbernic for inclusion on US government's Notorious Market List - GamesIndustry.biz
Publisher description: Trade body claims Anbernic "normalises hardware-based piracy by delivering illicit catalogues through a polished consumer product"
NewsAPI | Oct 14, 2026 | Sophie McEvoy
Automated excerpt
The Entertainment Software Association (ESA) has recommended that retro console maker Anbernic be added to the US government's Notorious Market List. The Notorious Market List is an annual report published by the Office of the United States Trade Representative (USTR), which identifies online and physical markets "that reportedly engage in or facilitate substantial trademark counterfeiting or copyright piracy. " Anbernic, based in China, manufactures handheld devices that emulate retro gaming systems from platform holders including Nintendo, PlayStation, and Sega. This combination of professional presentation, enormous embedded catalogues, and mainstream distribution permits piracy to scale as an ordinary consumer purchase.
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