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The ugly economics of consumer AI

Publisher description: There’s a reason frontier labs have gotten gunshy about consumer AI — and it’s not because the tech isn’t good enough.

TechCrunch | Sep 30, 2026 | Russell Brandom

Automated excerpt

After this week, you could argue that consumer AI is making a comeback. Meta’s personal AI assistant, Muse, and its plush-like mascot Jolly, has been a surprise hit. Agentic AI has finally gotten reliable enough to handle everyday tasks.

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