YouTube doubles down on video shopping with AI-powered ‘Ask YouTube’ feature

Automated excerpt

“Ask YouTube,” the video site’s newer AI-powered conversational search feature, will become a shopping companion, the company announced on Wednesday at its Made on YouTube event. Ask YouTube began as an experiment in conversational search, before becoming a larger part of the YouTube experience. The feature allows anyone to search YouTube using natural language requests, including with queries that are more complex and detailed than in traditional search.

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